Australian Partners in Wine enlisted the design services of Slade Studios on the Central Coast to redevelop their brand with a new design for their logo and stationery. Australian Partners in Wine is a distributor of boutique wines in NSW/ACT. It has been existence since 1996 and is a small family run business, specialising in dealing with small wineries throughout Australia.
They were looking for a fresh and modern look to bring their brand into today. This is the final result; a clear and modern design which both incorporates the idea of partnership, the elements are all intertwined like a partnership, the letters link to each other and show unity and togetherness which also creates the image of a wine bottle. This then continues through to the stationery where the burgandy and grey swoosh give the impression of movement and going forward as well as the flow of wine itself.